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One of the most talked about terms in the mobile industry is”business in a box.” It’s basically a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been catching the attention of the media for some time now. It is all about sending short, custom messages to customers and prospects. Consider it as text message advertising gone mobile. You are already familiar with some of the main elements involved in this new kind of advertising: you send out messages on the fly, you track results, and you make it easy for people to opt-in to get your messages. What you do not know is how easy it could be for the business to make it work for you.

There are several different ways you can set up your company in a box solution. If you are new to mobile advertising, then the best way to go is to buy an already-designed app and do the rest. Companies like BizTree and Spencer have the ability to sell pre-integrated marketing solutions that will incorporate everything from lead capture to campaign tracking. Along with having the box pre-built from the carrier, you’ll also have access to all the features of the app offers. This includes widgets, reporting, analytics, and everything else that make the app work.

If you’re more of a problem solver, then you are in luck. Many carriers are making it simple for companies to monitor their data to be certain that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you are going and what you will need to do to improve your customer base. You’ll also be able to see what’s working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your business.

If you believe mobile marketing does not cover enough of the current market, then there are a couple of methods you can expand your reach. Many carriers permit you to advertise on a mobile website which connects to a page on their website. When a consumer searches for something, they are more likely to find the company that offers them exactly what they’re searching for. If it is possible to increase the amount of traffic which sees your organization’s website, you’ll get more exposure and more chance to make more sales.

As long as your business has access to the world wide web, it is always easy to reach another level. You may not think that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give hints, tricks and techniques that are related to the products that you market. You don’t need to worry about finding or writing content, you just need to get a platform that can let you talk about your company.

For those who have an offline presence, such as stores, there’s still a need for marketing. Utilizing social media to promote your business is a superb way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other networking sites. Staying active on social media will provide you more exposure, which means even more people will be familiar with your business. Staying busy on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many choices to pick from, there’s no reason that your business should escape. With advertising in a box, you’ll be able to get the most from your business in addition to the least amount of effort. Marketing in a box is sure to work wonders for your business.