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Among the most talked about terms in the mobile industry is”business in a box.” It’s essentially a handset that comes with everything you need to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be used. Here’s why more businesses in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been catching the attention of the media for some time now. It’s all about sending brief, custom messages to prospects and customers. Consider it as text message advertisements gone mobile. You’re already familiar with some of the main elements involved in this new form of advertising: you send out messages on the fly, you monitor results, and you make it easy for people to opt-in to receive your messages. What you don’t understand is how easy it could be for your business to make it work for you.

There are several different ways you can set up your business in a box solution. If you’re new to mobile marketing, then the best way to go is to buy an already-designed app and do the rest. Firms like BizTree and Spencer have the ability to sell pre-integrated advertising solutions that will include everything from lead capture to campaign tracking. In addition to having the box pre-built by the carrier, you’ll also have access to all the features of this app has to offer. This includes widgets, reporting, analytics, and everything else that make the app work.

If you are more of a problem solver, then you are in luck. Many carriers are making it simple for companies to track their data to be certain they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll have the ability to see where you are going and what you will need to do to improve your customer base. You’ll also have the ability to see what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around to your company.

If you think mobile marketing doesn’t cover enough of the current market, then there are a couple of ways that you can expand your reach. Many carriers allow you to advertise on a mobile website which connects to a page on their website. When a customer searches for something, they’re more likely to find the company that offers them exactly what they’re searching for. If it is possible to raise the amount of traffic that sees your organization’s website, you will receive more exposure and more chance to make more sales.

So long as your business has access to the Internet, it’s always easy to reach the next level. You may not feel that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that provide tips, tricks and techniques that are related to the products that you market. You don’t need to worry about writing or finding content, you just need to get a platform that can let you talk about your business.

For those with an offline presence, like stores, there’s still a need for promotion. Using social media to advertise your business is a great way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other media sites. Staying busy on social media will give you more exposure, which means even more people will be familiar with your business. Staying busy on those networks will also help you make more sales.

All businesses should keep advertising in mind at all times. With so many choices to pick from, there’s no reason that your business should escape. With advertising in a box, you’ll be able to get the most from your company as well as the least amount of effort. Marketing in a box is sure to work wonders for your company.