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Among the most talked about terms in the mobile sector is”business in a box.” It’s essentially a handset that comes with everything you want to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more businesses in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been catching the attention of the media for some time now. It’s all about sending short, custom messages to customers and prospects. Consider it as text message advertising gone mobile. You are already familiar with some of the key elements involved in this new form of advertising: you send out messages on the fly, you monitor results, and you make it simple for people to opt-in to get your messages. What you do not understand is how easy it can be for the company to make it work for you.

There are several different ways you can set up your business in a box solution. If you are new to mobile advertising, then the best thing to do is to buy an already-designed app and do the rest. Firms like BizTree and Spencer have the ability to sell pre-integrated marketing solutions that will incorporate everything from direct capture to campaign tracking. Along with having the box pre-built from the carrier, you’ll also have access to all the features of the app offers. Including widgets, analytics, reporting, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for companies to monitor their data to be certain that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you are going and what you need to do to improve your customer base. You’ll also have the ability to see what’s working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your business.

If you think mobile marketing doesn’t cover enough of the market, then there are a couple of ways that you can expand your reach. Many carriers permit you to advertise on a mobile site that connects to a page on their site. When a customer searches for something, they’re more likely to find the company that offers them exactly what they’re searching for. If you can raise the amount of traffic which sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your business has access to the Internet, it’s always easy to reach the next level. You may not think that it’s possible, but you can use blogs to market your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that provide tips, tricks and techniques that are linked to the products that you market. You don’t need to worry about writing or finding content, you only have to have a platform that can allow you to talk about your company.

For those who have an offline presence, such as stores, there’s still a need for promotion. Utilizing social media to promote your business is a great way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other networking sites. Staying active on social media will provide you more exposure, which means even more people will be familiar with your company. Staying busy on those networks will also help you make more sales.

All businesses should keep advertising in mind at all times. With so many choices to choose from, there is no reason that your company should escape. With marketing in a box, you’ll have the ability to get the most out of your business in addition to the smallest amount of effort. Marketing in a box is sure to work wonders for your business.