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Among the most talked about terms in the mobile industry is”business in a box.” It’s essentially a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for quite a while now. It’s all about sending brief, custom messages to prospects and customers. Consider it as text message advertisements gone mobile. You are already familiar with some of the key elements involved in this new kind of marketing: you send out messages on the fly, you monitor results, and you make it simple for individuals to opt-in to get your messages. What you do not understand is how easy it could be for the company to make it work for you.

There are numerous different ways you can set up your business in a box solution. If you are new to mobile marketing, then the best way to go is to buy an already-designed app and do the rest. Firms like BizTree and Spencer are able to sell pre-integrated advertising solutions that will include everything from direct capture to campaign tracking. In addition to having the box pre-built from the carrier, you will also have access to all the features of this app has to offer. This includes widgets, reporting, analytics, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for businesses to track their data to make sure they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you will need to do to increase your customer base. You’ll also have the ability to find out what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around to your company.

If you believe mobile marketing doesn’t cover enough of the current market, then there are a couple of ways that you can expand your reach. Many carriers permit you to market on a mobile website which links to a page on their website. When a customer searches for something, they are more likely to find the company that provides them exactly what they’re searching for. If you can increase the amount of traffic that sees your organization’s website, you’ll get more exposure and more opportunity to make more sales.

As long as your company has access to the Internet, it is always easy to reach the next level. You may not feel that it’s possible, but you can use blogs to promote your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that provide tips, tricks and techniques that are related to the products that you sell. You don’t need to worry about writing or finding content, you just have to have a platform that can let you talk about your business.

For those with an offline presence, such as stores, there is still a need for marketing. Utilizing social media to advertise your business is a superb way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other networking sites. Staying active on social media will give you more exposure, which means even more people will be familiar with your business. Staying busy on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many options to choose from, there’s no reason that your company should escape. With advertising in a box, you will have the ability to get the most from your business as well as the least amount of effort. Marketing in a box is sure to work wonders for your company.