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Among the most talked about terms in the mobile industry is”business in a box” It’s essentially a handset that includes everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be used. Here’s why more businesses in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for quite a while now. It’s all about sending brief, custom messages to prospects and customers. Consider it as text message advertisements gone mobile. You’re already familiar with some of the main elements involved in this new form of marketing: you send out messages on the fly, you monitor results, and you make it easy for individuals to opt-in to get your messages. What you don’t know is how easy it can be for your business to make it work for you.

There are several different ways you can set up your business in a box solution. If you’re new to mobile advertising, then the best way to go is to purchase an already-designed program and do the rest. Firms like BizTree and Spencer have the ability to sell pre-integrated advertising solutions that will incorporate everything from direct capture to campaign tracking. Along with having the box pre-built by the carrier, you’ll also have access to all the features of the app has to offer. Including widgets, analytics, reporting, and everything else that make the program work.

If you are more of a problem solver, then you’re in luck. Many carriers are making it easy for businesses to track their data to be certain they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you need to do to improve your customer base. You’ll also be able to see what’s working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your company.

If you believe mobile marketing doesn’t cover enough of the current market, then there are a couple of ways that you can expand your reach. Many carriers allow you to market on a mobile site that connects to a page on their website. When a consumer searches for something, they’re more likely to find the company that offers them exactly what they’re searching for. If you can increase the amount of traffic that sees your company’s website, you’ll get more exposure and more chance to make more sales.

As long as your company has access to the Internet, it is always easy to reach another level. You may not feel that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that provide hints, tricks and techniques that are linked to the products that you sell. You don’t need to worry about finding or writing content, you just have to have a platform that can let you talk about your company.

For people who have an offline presence, such as stores, there is still a need for promotion. Utilizing social media to advertise your business is a superb way to do that. You can post links and share images of your goods with friends on Facebook, Twitter and other networking sites. Staying busy on social media will provide you more exposure, which means even more people will know about your business. Staying active on those networks will also help you make more sales.

All companies should keep marketing in mind at all times. With so many choices to pick from, there’s no reason that your business should escape. With marketing in a box, you’ll have the ability to get the most out of your business as well as the least amount of effort. Marketing in a box is guaranteed to work wonders for your company.