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One of the most talked about terms in the cell industry is”business in a box.” It’s essentially a handset that includes everything you want to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be used. Here’s why more companies in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for quite a while now. It is all about sending short, custom messages to customers and prospects. Think of it as text message advertisements gone mobile. You’re already familiar with some of the key elements involved in this new form of marketing: you send out messages on the fly, you track results, and you make it easy for individuals to opt-in to get your messages. What you don’t understand is how easy it can be for the business to make it work for you.

There are numerous different ways you can set up your company in a box solution. If you are new to mobile advertising, then the best way to go is to purchase an already-designed program and do the rest. Companies like BizTree and Spencer have the ability to sell pre-integrated advertising solutions that will include everything from lead capture to campaign tracking. Along with having the box pre-built by the carrier, you’ll also have access to all the features of the app has to offer. Including widgets, reporting, analytics, and everything else that make the program work.

If you are more of a problem solver, then you are in luck. Many carriers are making it easy for companies to track their data to be certain that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you are going and what you need to do to increase your customer base. You’ll also have the ability to see what is working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around for your business.

If you think mobile marketing doesn’t cover enough of the current market, then there are a few ways that you can expand your reach. Many carriers allow you to market on a mobile website which links to a page on their website. When a consumer searches for something, they are more likely to find the company that provides them what they’re looking for. If you can increase the amount of traffic which sees your company’s website, you’ll get more exposure and more chance to make more sales.

As long as your company has access to the Internet, it is always easy to reach another level. You may not think that it’s possible, but you can use blogs to promote your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that provide hints, tricks and techniques that are related to the products that you market. You don’t have to worry about finding or writing content, you only need to have a platform that can allow you to talk about your company.

For people with an offline presence, like stores, there is still a need for marketing. Utilizing social media to advertise your business is a superb way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other media sites. Staying busy on social media will give you more exposure, which means even more people will know about your company. Staying active on those networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many options to choose from, there is no reason that your company should escape. With marketing in a box, you’ll have the ability to get the most out of your business as well as the least amount of effort. Marketing in a box is sure to work wonders for your business.