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One of the most talked about terms in the cell industry is”business in a box.” It’s basically a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be used. Here’s why more companies in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for some time now. It’s all about sending short, custom messages to customers and prospects. Consider it as text message advertising gone mobile. You are already familiar with some of the key elements involved in this new form of advertising: you send out messages on the fly, you track results, and you make it simple for people to opt-in to receive your messages. What you don’t understand is how easy it could be for the company to make it work for you.

There are numerous different ways you can set up your company in a box solution. If you’re new to mobile advertising, then the best thing to do is to purchase an already-designed program and do the rest. Companies like BizTree and Spencer have the ability to sell pre-integrated marketing solutions that will incorporate everything from lead capture to campaign tracking. Along with having the box pre-built from the carrier, you’ll also have access to all the features of the app offers. Including widgets, reporting, analytics, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it simple for companies to track their data to be certain they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you will have the ability to see where you’re going and what you will need to do to improve your customer base. You’ll also be able to find out what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around to your business.

If you believe mobile marketing does not cover enough of the market, then there are a couple of ways that you can expand your reach. Many carriers permit you to advertise on a mobile site which connects to a page on their site. When a customer searches for something, they are more likely to find the company that provides them exactly what they’re looking for. If it is possible to increase the amount of traffic that sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your company has access to the Internet, it is always easy to reach another level. You may not think that it’s possible, but you can use blogs to promote your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that provide hints, tricks and techniques that are related to the products that you sell. You don’t need to worry about finding or writing content, you only have to get a platform that can let you talk about your company.

For those with an offline presence, such as stores, there is still a need for marketing. Utilizing social media to promote your business is a superb way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other networking sites. Staying busy on social media will give you more exposure, which means even more people will be familiar with your company. Staying busy on those networks will also help you make more sales.

All businesses should keep advertising in mind at all times. With so many options to choose from, there’s no reason your company should escape. With marketing in a box, you’ll be able to get the most from your business in addition to the smallest amount of effort. Marketing in a box is sure to work wonders for your company.