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Among the most talked about terms in the mobile industry is”business in a box” It’s essentially a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for some time now. It is all about sending brief, custom messages to prospects and customers. Think of it as text message advertising gone mobile. You are already familiar with some of the key elements involved in this new form of advertising: you send out messages on the fly, you track results, and you make it simple for individuals to opt-in to receive your messages. What you don’t understand is how easy it can be for the business to make it work for you.

There are numerous different ways you can set up your business in a box solution. If you’re new to mobile advertising, then the best thing to do is to purchase an already-designed program and do the rest. Companies like BizTree and Spencer are able to sell pre-integrated marketing solutions that will incorporate everything from lead capture to campaign tracking. Along with having the box pre-built from the carrier, you’ll also have access to all the features of the app has to offer. Including widgets, reporting, analytics, and everything else that make the program work.

If you are more of a problem solver, then you’re in luck. Many carriers are making it simple for businesses to monitor their data to be certain they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll be able to see where you are going and what you need to do to increase your customer base. You’ll also have the ability to find out what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around to your company.

If you think mobile marketing doesn’t cover enough of the market, then there are a few methods you can expand your reach. Many carriers permit you to market on a mobile site which links to a page on their site. When a customer searches for something, they’re more likely to find the company that provides them what they’re searching for. If you can raise the amount of traffic that sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your company has access to the Internet, it is always easy to reach the next level. You may not think that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that give hints, tricks and techniques that are related to the products that you sell. You don’t have to worry about finding or writing content, you only have to have a platform that can let you talk about your business.

For people with an offline presence, such as stores, there is still a need for marketing. Utilizing social media to promote your business is a great way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other media sites. Staying busy on social media will provide you more exposure, which means even more people will be familiar with your company. Staying busy on these networks will also help you make more sales.

All businesses should keep advertising in mind at all times. With so many options to pick from, there’s no reason your company should escape. With marketing in a box, you’ll have the ability to get the most out of your business in addition to the least amount of effort. Marketing in a box is sure to work wonders for your company.