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One of the most talked about terms in the mobile sector is”business in a box.” It’s essentially a handset that comes with everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be used. Here’s why more companies in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been grabbing the attention of the media for quite a while now. It is all about sending short, custom messages to prospects and customers. Think of it as text message advertisements gone mobile. You’re already familiar with some of the main elements involved in this new kind of marketing: you send out messages on the fly, you track results, and you make it easy for people to opt-in to receive your messages. What you do not know is how easy it can be for the business to make it work for you.

There are several different ways you can set up your company in a box solution. If you are new to mobile marketing, then the best way to go is to buy an already-designed app and do the rest. Firms like BizTree and Spencer are able to sell pre-integrated marketing solutions that will include everything from direct capture to campaign tracking. Along with having the box pre-built by the carrier, you’ll also have access to all the features of the app offers. This includes widgets, analytics, reporting, and everything else that make the app work.

If you are more of a problem solver, then you are in luck. Many carriers are making it simple for companies to monitor their data to make sure that they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll have the ability to see where you are going and what you need to do to increase your customer base. You’ll also have the ability to see what is working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around for your business.

If you believe mobile marketing does not cover enough of the current market, then there are a few methods you can expand your reach. Many carriers permit you to market on a mobile site that links to a page on their website. When a customer searches for something, they’re more likely to find the company that provides them what they’re looking for. If you can raise the amount of traffic that sees your company’s website, you will receive more exposure and more opportunity to make more sales.

As long as your business has access to the world wide web, it’s always easy to reach the next level. You may not think that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that provide tips, tricks and techniques that are linked to the products that you market. You don’t have to worry about writing or finding content, you only have to have a platform that can allow you to talk about your company.

For those with an offline presence, such as stores, there’s still a need for promotion. Utilizing social media to promote your business is a superb way to do that. You can post links and share images of your products with friends on Facebook, Twitter and other media sites. Staying active on social media will give you more exposure, which means even more people will be familiar with your company. Staying busy on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many options to choose from, there’s no reason your company should escape. With advertising in a box, you will have the ability to get the most out of your company in addition to the least amount of effort. Marketing in a box is guaranteed to work wonders for your company.