One of the most talked about terms in the mobile sector is”business in a box.” It’s essentially a handset that comes with everything you need to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more businesses in the mobile arena are moving into business in a box.
Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been catching the attention of the media for quite a while now. It is all about sending brief, custom messages to customers and prospects. Think of it as text message advertisements gone mobile. You are already familiar with some of the key elements involved in this new kind of marketing: you send out messages on the fly, you monitor results, and you make it simple for individuals to opt-in to receive your messages. What you do not understand is how easy it can be for your business to make it work for you.
There are several different ways you can set up your business in a box solution. If you are new to mobile advertising, then the best way to go is to purchase an already-designed app and do the rest. Firms like BizTree and Spencer are able to sell pre-integrated advertising solutions that will incorporate everything from direct capture to campaign tracking. Along with having the box pre-built by the carrier, you will also have access to all the features of the app has to offer. Including widgets, analytics, reporting, and everything else that make the app work.
If you are more of a problem solver, then you’re in luck. Many carriers are making it easy for companies to track their data to make sure that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you will need to do to increase your customer base. You’ll also be able to see what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around for your company.
If you believe mobile marketing does not cover enough of the market, then there are a few methods you can expand your reach. Many carriers allow you to market on a mobile website that links to a page on their site. When a customer searches for something, they are more likely to find the company that provides them what they’re searching for. If it is possible to increase the amount of traffic which sees your organization’s website, you will receive more exposure and more chance to make more sales.
So long as your company has access to the world wide web, it is always easy to reach another level. You may not think that it’s possible, but you can use blogs to promote your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that provide hints, tricks and techniques that are related to the products that you sell. You don’t need to worry about finding or writing content, you just have to get a platform that can let you talk about your business.
For people with an offline presence, like stores, there’s still a need for marketing. Using social media to promote your business is a great way to do that. You can post links and share images of your products with friends on Facebook, Twitter and other media sites. Staying active on social media will provide you more exposure, which means even more people will know about your business. Staying busy on these networks will also help you make more sales.
All businesses should keep marketing in mind at all times. With so many options to pick from, there is no reason your business should escape. With marketing in a box, you’ll have the ability to get the most from your company as well as the least amount of effort. Marketing in a box is guaranteed to work wonders for your business.