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Among the most talked about terms in the mobile industry is”business in a box” It’s basically a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be used. Here’s why more businesses in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been catching the attention of the media for some time now. It’s all about sending short, custom messages to customers and prospects. Think of it as text message advertising gone mobile. You’re already familiar with some of the key elements involved in this new kind of marketing: you send out messages on the fly, you monitor results, and you make it simple for people to opt-in to get your messages. What you do not know is how easy it can be for your company to make it work for you.

There are numerous different ways you can set up your company in a box solution. If you are new to mobile marketing, then the best thing to do is to purchase an already-designed program and do the rest. Firms like BizTree and Spencer are able to sell pre-integrated advertising solutions that will include everything from lead capture to campaign tracking. Along with having the box pre-built from the carrier, you’ll also have access to all the features of the app has to offer. Including widgets, reporting, analytics, and everything else that make the program work.

If you are more of a problem solver, then you’re in luck. Many carriers are making it simple for companies to monitor their data to be certain they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you will have the ability to see where you’re going and what you will need to do to increase your customer base. You’ll also be able to find out what’s working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your business.

If you think mobile marketing doesn’t cover enough of the current market, then there are a couple of methods you can expand your reach. Many carriers allow you to advertise on a mobile website that connects to a page on their website. When a customer searches for something, they’re more likely to find the company that offers them exactly what they’re searching for. If it is possible to raise the amount of traffic that sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your business has access to the world wide web, it’s always easy to reach the next level. You may not feel that it’s possible, but you can use blogs to promote your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give hints, tricks and techniques that are related to the products that you sell. You don’t have to worry about writing or finding content, you just need to get a platform that can let you talk about your company.

For those with an offline presence, such as stores, there’s still a need for promotion. Utilizing social media to promote your business is a superb way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other networking sites. Staying busy on social media will provide you more exposure, which means even more people will know about your company. Staying active on these networks will also help you make more sales.

All companies should keep marketing in mind at all times. With so many options to pick from, there’s no reason your business should escape. With advertising in a box, you will be able to get the most from your business as well as the smallest amount of effort. Marketing in a box is guaranteed to work wonders for your company.