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One of the most talked about terms in the mobile sector is”business in a box.” It’s essentially a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for some time now. It’s all about sending short, custom messages to prospects and customers. Think of it as text message advertising gone mobile. You’re already familiar with some of the main elements involved in this new kind of marketing: you send out messages on the fly, you track results, and you make it simple for people to opt-in to receive your messages. What you do not know is how easy it could be for the company to make it work for you.

There are several different ways you can set up your company in a box solution. If you are new to mobile advertising, then the best thing to do is to purchase an already-designed app and do the rest. Companies like BizTree and Spencer have the ability to sell pre-integrated advertising solutions that will include everything from lead capture to campaign tracking. Along with having the box pre-built by the carrier, you will also have access to all the features of the app has to offer. This includes widgets, analytics, reporting, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for businesses to monitor their data to make sure they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you need to do to improve your customer base. You’ll also have the ability to see what is working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around for your business.

If you believe mobile marketing doesn’t cover enough of the market, then there are a few ways that you can expand your reach. Many carriers permit you to market on a mobile site which links to a page on their website. When a customer searches for something, they’re more likely to find the company that provides them what they’re searching for. If you can increase the amount of traffic which sees your organization’s website, you will receive more exposure and more opportunity to make more sales.

As long as your company has access to the world wide web, it’s always easy to reach the next level. You may not think that it’s possible, but you can use blogs to market your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that give tips, tricks and techniques that are related to the products that you market. You don’t need to worry about writing or finding content, you only need to get a platform that can let you talk about your business.

For those who have an offline presence, like stores, there is still a need for marketing. Using social media to advertise your business is a great way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other media sites. Staying busy on social media will provide you more exposure, which means even more people will be familiar with your company. Staying busy on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many choices to pick from, there’s no reason your company should escape. With marketing in a box, you will have the ability to get the most from your business in addition to the smallest amount of effort. Marketing in a box is sure to work wonders for your company.