One of the most talked about terms in the mobile industry is”business in a box.” It’s essentially a handset that comes with everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be used. Here’s why more businesses in the mobile arena are moving into business in a box.
Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been catching the attention of the media for quite a while now. It is all about sending short, custom messages to customers and prospects. Consider it as text message advertising gone mobile. You’re already familiar with some of the main elements involved in this new kind of marketing: you send out messages on the fly, you track results, and you make it simple for individuals to opt-in to receive your messages. What you do not understand is how easy it can be for the business to make it work for you.
There are numerous different ways you can set up your company in a box solution. If you are new to mobile marketing, then the best way to go is to purchase an already-designed app and do the rest. Firms like BizTree and Spencer have the ability to sell pre-integrated advertising solutions that will incorporate everything from lead capture to campaign tracking. Along with having the box pre-built from the carrier, you will also have access to all the features of the app has to offer. Including widgets, reporting, analytics, and everything else that make the program work.
If you are more of a problem solver, then you are in luck. Many carriers are making it simple for businesses to monitor their data to make sure they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you need to do to increase your customer base. You’ll also have the ability to find out what is working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your company.
If you think mobile marketing does not cover enough of the market, then there are a few ways that you can expand your reach. Many carriers allow you to market on a mobile website that links to a page on their site. When a consumer searches for something, they’re more likely to find the company that provides them exactly what they’re searching for. If it is possible to raise the amount of traffic that sees your company’s website, you’ll get more exposure and more chance to make more sales.
As long as your business has access to the Internet, it’s always easy to reach another level. You may not think that it’s possible, but you can use blogs to promote your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give hints, tricks and techniques that are related to the products that you sell. You don’t have to worry about writing or finding content, you only need to have a platform that can let you talk about your company.
For people with an offline presence, like stores, there’s still a need for promotion. Utilizing social media to promote your business is a great way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other networking sites. Staying busy on social media will provide you more exposure, which means even more people will be familiar with your company. Staying active on those networks will also help you make more sales.
All businesses should keep advertising in mind at all times. With so many options to choose from, there’s no reason that your business should escape. With marketing in a box, you will be able to get the most from your company as well as the least amount of effort. Marketing in a box is sure to work wonders for your business.