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One of the most talked about terms in the mobile sector is”business in a box.” It’s basically a handset that includes everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more businesses in the mobile arena are moving to business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for some time now. It is all about sending brief, custom messages to prospects and customers. Think of it as text message advertising gone mobile. You’re already familiar with some of the key elements involved in this new kind of marketing: you send out messages on the fly, you monitor results, and you make it easy for individuals to opt-in to get your messages. What you do not know is how easy it could be for your company to make it work for you.

There are numerous different ways you can set up your business in a box solution. If you are new to mobile marketing, then the best way to go is to purchase an already-designed app and do the rest. Companies like BizTree and Spencer have the ability to sell pre-integrated marketing solutions that will include everything from direct capture to campaign tracking. Along with having the box pre-built by the carrier, you will also have access to all the features of the app offers. This includes widgets, analytics, reporting, and everything else that make the program work.

If you are more of a problem solver, then you are in luck. Many carriers are making it easy for companies to track their data to make sure that they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you will be able to see where you are going and what you need to do to increase your customer base. You’ll also be able to see what is working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around to your business.

If you think mobile marketing doesn’t cover enough of the current market, then there are a few methods you can expand your reach. Many carriers allow you to market on a mobile site which links to a page on their website. When a consumer searches for something, they are more likely to find the company that offers them exactly what they’re looking for. If you can increase the amount of traffic that sees your company’s website, you will receive more exposure and more chance to make more sales.

As long as your company has access to the Internet, it is always easy to reach the next level. You may not feel that it’s possible, but you can use blogs to market your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog articles that give tips, tricks and techniques that are related to the products that you market. You don’t need to worry about writing or finding content, you just have to get a platform that can allow you to talk about your company.

For people with an offline presence, like stores, there’s still a need for promotion. Utilizing social media to promote your business is a great way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other networking sites. Staying busy on social media will give you more exposure, which means even more people will be familiar with your business. Staying active on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many options to choose from, there is no reason your business should escape. With advertising in a box, you’ll have the ability to get the most out of your business in addition to the smallest amount of effort. Marketing in a box is sure to work wonders for your company.