One of the most talked about terms in the mobile sector is”business in a box.” It’s basically a handset that includes everything you need to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be used. Here’s why more businesses in the mobile arena are moving to business in a box.
Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been catching the attention of the media for some time now. It is all about sending short, custom messages to prospects and customers. Think of it as text message advertising gone mobile. You’re already familiar with some of the main elements involved in this new form of marketing: you send out messages on the fly, you monitor results, and you make it easy for people to opt-in to receive your messages. What you don’t know is how easy it can be for your business to make it work for you.
There are several different ways you can set up your business in a box solution. If you’re new to mobile advertising, then the best thing to do is to buy an already-designed app and do the rest. Firms like BizTree and Spencer are able to sell pre-integrated marketing solutions that will include everything from lead capture to campaign tracking. Along with having the box pre-built by the carrier, you will also have access to all the features of the app has to offer. This includes widgets, analytics, reporting, and everything else that make the app work.
If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for companies to monitor their data to be certain they’re doing everything right. With easy to use apps that integrate with other marketing pieces, you will be able to see where you are going and what you will need to do to improve your customer base. You’ll also be able to see what is working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around to your company.
If you think mobile marketing doesn’t cover enough of the current market, then there are a couple of methods you can expand your reach. Many carriers allow you to advertise on a mobile site which links to a page on their site. When a consumer searches for something, they are more likely to find the company that provides them what they’re searching for. If it is possible to increase the amount of traffic which sees your organization’s website, you will receive more exposure and more opportunity to make more sales.
As long as your business has access to the Internet, it’s always easy to reach the next level. You may not think that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give tips, tricks and techniques that are linked to the products that you sell. You don’t have to worry about finding or writing content, you only need to get a platform that can allow you to talk about your company.
For those who have an offline presence, like stores, there is still a need for marketing. Using social media to advertise your business is a superb way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other media sites. Staying active on social media will give you more exposure, which means even more people will know about your business. Staying active on those networks will also help you make more sales.
All businesses should keep advertising in mind at all times. With so many options to choose from, there’s no reason your business should escape. With marketing in a box, you will be able to get the most from your business as well as the least amount of effort. Marketing in a box is guaranteed to work wonders for your company.