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One of the most talked about terms in the mobile industry is”business in a box.” It’s basically a handset that comes with everything you need to start your business. The latest and greatest handsets are all the rage, but there’s nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more businesses in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been grabbing the attention of the media for some time now. It’s all about sending brief, custom messages to prospects and customers. Think of it as text message advertisements gone mobile. You’re already familiar with some of the main elements involved in this new kind of marketing: you send out messages on the fly, you track results, and you make it simple for people to opt-in to get your messages. What you don’t understand is how easy it could be for the business to make it work for you.

There are numerous different ways you can set up your business in a box solution. If you’re new to mobile advertising, then the best way to go is to buy an already-designed program and do the rest. Companies like BizTree and Spencer are able to sell pre-integrated marketing solutions that will incorporate everything from lead capture to campaign tracking. In addition to having the box pre-built by the carrier, you will also have access to all the features of this app has to offer. This includes widgets, analytics, reporting, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for companies to monitor their data to be certain that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you will have the ability to see where you are going and what you need to do to increase your customer base. You’ll also have the ability to find out what is working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around for your business.

If you believe mobile marketing does not cover enough of the current market, then there are a couple of methods you can expand your reach. Many carriers allow you to market on a mobile site that links to a page on their website. When a consumer searches for something, they’re more likely to find the company that offers them exactly what they’re searching for. If you can raise the amount of traffic which sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your business has access to the Internet, it is always easy to reach the next level. You may not feel that it’s possible, but you can use blogs to market your organization. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give tips, tricks and techniques that are linked to the products that you market. You don’t have to worry about writing or finding content, you just need to get a platform that can allow you to talk about your business.

For those who have an offline presence, like stores, there’s still a need for promotion. Utilizing social media to promote your business is a superb way to do that. You can post links and share images of your products with friends on Facebook, Twitter and other media sites. Staying busy on social media will provide you more exposure, which means even more people will know about your business. Staying busy on these networks will also help you make more sales.

All businesses should keep advertising in mind at all times. With so many choices to choose from, there is no reason that your company should escape. With marketing in a box, you’ll be able to get the most from your business as well as the smallest amount of effort. Marketing in a box is guaranteed to work wonders for your company.