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One of the most talked about terms in the mobile industry is”business in a box.” It’s essentially a handset that comes with everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and advertising concept has been grabbing the attention of the media for some time now. It’s all about sending brief, custom messages to prospects and customers. Think of it as text message advertisements gone mobile. You are already familiar with some of the key elements involved in this new kind of advertising: you send out messages on the fly, you track results, and you make it easy for individuals to opt-in to receive your messages. What you don’t know is how easy it could be for your business to make it work for you.

There are numerous different ways you can set up your company in a box solution. If you’re new to mobile advertising, then the best way to go is to purchase an already-designed app and do the rest. Firms like BizTree and Spencer have the ability to sell pre-integrated marketing solutions that will include everything from lead capture to campaign tracking. In addition to having the box pre-built from the carrier, you’ll also have access to all the features of this app has to offer. This includes widgets, analytics, reporting, and everything else that make the program work.

If you’re more of a problem solver, then you’re in luck. Many carriers are making it easy for businesses to track their data to make sure they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll have the ability to see where you’re going and what you need to do to increase your customer base. You’ll also have the ability to see what’s working and what’s not. With all this information at your fingertips, you can make changes and begin to turn things around for your company.

If you think mobile marketing doesn’t cover enough of the market, then there are a couple of ways that you can expand your reach. Many carriers permit you to market on a mobile site which links to a page on their site. When a customer searches for something, they are more likely to find the company that offers them exactly what they’re searching for. If it is possible to increase the amount of traffic which sees your company’s website, you will receive more exposure and more chance to make more sales.

So long as your company has access to the world wide web, it’s always easy to reach another level. You may not think that it’s possible, but you can use blogs to market your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give tips, tricks and techniques that are related to the products that you market. You don’t have to worry about writing or finding content, you just need to get a platform that can allow you to talk about your company.

For people with an offline presence, like stores, there is still a need for marketing. Utilizing social media to promote your business is a great way to do that. You can post links and share pictures of your goods with friends on Facebook, Twitter and other media sites. Staying active on social media will give you more exposure, which means even more people will know about your company. Staying active on these networks will also help you make more sales.

All companies should keep advertising in mind at all times. With so many options to choose from, there is no reason your business should escape. With advertising in a box, you’ll have the ability to get the most from your business in addition to the smallest amount of effort. Marketing in a box is guaranteed to work wonders for your company.