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One of the most talked about terms in the mobile industry is”business in a box.” It’s essentially a handset that comes with everything you want to start your business. The latest and greatest handsets are all the rage, but there is nothing like the real thing sitting out on your desk waiting to be utilized. Here’s why more companies in the mobile arena are moving into business in a box.

Everyone’s been talking about it: mobile SMS marketing! The new mobile messaging and marketing concept has been catching the attention of the media for some time now. It is all about sending short, custom messages to prospects and customers. Think of it as text message advertising gone mobile. You are already familiar with some of the main elements involved in this new kind of marketing: you send out messages on the fly, you monitor results, and you make it easy for people to opt-in to get your messages. What you do not know is how easy it can be for your business to make it work for you.

There are numerous different ways you can set up your company in a box solution. If you are new to mobile advertising, then the best thing to do is to purchase an already-designed program and do the rest. Companies like BizTree and Spencer are able to sell pre-integrated advertising solutions that will incorporate everything from lead capture to campaign tracking. In addition to having the box pre-built by the carrier, you will also have access to all the features of the app has to offer. Including widgets, analytics, reporting, and everything else that make the program work.

If you’re more of a problem solver, then you are in luck. Many carriers are making it simple for businesses to monitor their data to make sure that they’re doing everything right. With easy to use programs that integrate with other marketing pieces, you’ll be able to see where you are going and what you need to do to improve your customer base. You’ll also be able to see what is working and what’s not. With all this information at your fingertips, you can make changes and start to turn things around for your company.

If you think mobile marketing does not cover enough of the current market, then there are a few ways that you can expand your reach. Many carriers allow you to market on a mobile website which links to a page on their website. When a consumer searches for something, they are more likely to find the company that provides them exactly what they’re looking for. If it is possible to increase the amount of traffic that sees your company’s website, you will receive more exposure and more opportunity to make more sales.

So long as your business has access to the Internet, it is always easy to reach the next level. You may not think that it’s possible, but you can use blogs to promote your company. Blogs are a powerful way to put your message out there. Business in a Box has blog posts that give tips, tricks and techniques that are related to the products that you market. You don’t need to worry about finding or writing content, you just need to have a platform that can let you talk about your business.

For people with an offline presence, such as stores, there’s still a need for marketing. Utilizing social media to promote your business is a superb way to do that. You can post links and share pictures of your products with friends on Facebook, Twitter and other networking sites. Staying busy on social media will provide you more exposure, which means even more people will be familiar with your company. Staying busy on those networks will also help you make more sales.

All businesses should keep marketing in mind at all times. With so many options to pick from, there’s no reason that your company should escape. With advertising in a box, you will have the ability to get the most from your company in addition to the least amount of effort. Marketing in a box is guaranteed to work wonders for your company.